Creative
From brand strategy to campaign roll-out, we implement creative strategies to transform vision into success.
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Creativity At Our Core
Fearless creativity is at the core of what we do at Cube. Our talented team of wordsmiths, visual storytellers, and communications and marketing specialists ensure every campaign we do is anchored by captivating narratives and visionary concepts.
We believe creativity and communication are inseparable. Our campaigns are designed to not only capture attention but also to deliver clear, impactful communication that drives engagement and sparks meaningful conversations.
We also champion a spirit of innovative and open-minded collaboration. Our diverse skill sets, the latest data and technology, and considered creative strategy all drive work that feels fresh and meaningful.
Cube’s Creative Offering
Our creative team brings fresh and innovative design thinking to the development of a range of static and video deliverables. From early planning through to execution, we will bring your ideas to life.
We excel in the art of visual storytelling, crafting narratives that resonate with your target audience and leave a lasting impression.
Creative Ideation and Brand Development
Transforming blank canvases into unique brand identities, we guide you from concept to strategy to ensure your vision aligns with your goals
Brand Guidelines
Dynamic brand guidelines and templates are crafted to empower your team, ensuring we create impactful, consistent assets.
Brand and Logo Creation
We design compelling visual identities and logos that captivate and leave a lasting impression.
Digital Asset Design and Creation
Our creative team delivers engaging digital assets, blending innovative copy, striking graphics, and interactive elements.
Web Design and Development
From concept to execution, we create websites that reflect your brand and enhance user experience, blending functionality with design.
Document Design
We craft visually compelling presentations, reports, and marketing materials that not only look professional but also communicate your message with impact.
Imagery and Video
We produce vibrant visual content, from dynamic social media reels to captivating event photography, enhancing your brand’s story.
CREATIVE CASE STUDIES
Ambassador-led digital campaign to drive early action in multiple sclerosis
Cube led the MS Motion initiative into its third phase, continuing to raise awareness of the need for early symptom recognition in MS – where acting fast can help to protect the brain and quality of life. While earlier phases focused on building foundational awareness, Phase 3 responded to a rapidly evolving digital landscape, where content consumption had shifted – shorter attention spans, more video, less polish. MS Motion was truly co-created with people living with MS, the campaign used authentic, ambassador-led storytelling to connect with women aged 20–40 and prompt action.
Empowering people living with ankylosing spondylitis
Cube delivered a targeted digital campaign to reach Australians living with Ankylosing Spondylitis (AS), empowering them to take control of their condition. The campaign centred around resources and creatives that were needed to fill the gap the community were looking for. This focused on symptom recognition, self-advocacy, and education to drive real behaviour change.
Brand identity and digital launch for a biotech manufacturing facility
Cube was engaged to develop and launch the brand for VVMF (Viral Vector Manufacturing Facility) as it entered a new phase of commercialisation. A local biotech manufacturing start-up, VVMF was preparing to establish itself as a leading viral vector CDMO, supporting growing demand for advanced cell and gene therapies across Australia and the APAC region.
Cube’s remit extended beyond visual identity to include strategic messaging, digital presence and launch materials designed to position VVMF as a credible, future-facing partner for industry, research and commercial collaborators.
Behaviour-change campaign to increase flu vaccination in high-risk groups
With flu vaccination rates being only 30% for high-risk groups in 2019, Cube set out to tackle the worst flu season on record. Powered by a creative social campaign, utilising consumer and trade media experts, we introduced a new motivator to persuade high risk groups to seek vaccination and protect themselves from influenza and heart attack.
Why Cube?
We are a trusted leader in creative healthcare communications for a reason.
Here’s what makes us stand out.
Strategic Creativity
We bring innovative thinking to a traditionally structured industry, transforming conventional approaches with fresh, impactful solutions.
Industry Expertise
Our creative visions are grounded in science and informed by regulatory guidelines.
Driven By Technology
We leverage technology and data-driven insights to perfect our creative output.
Tailored Solutions
Our campaigns are tailored to your needs, with a considered blend of channels and assets.
Close Collaboration
From the ideation stage through to content launches, we partner closely with you.
Solution Focused
We focus on end results. You bring the problem, and we’ll find the right solution.
Let’s Create a New Healthcare Story
To experience the Cube difference, please get in touch below.
